 
| The maximum dimensions of a letter are 6-1/8" tall x 11-1/2" wide x ¼" thick |
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Help: Questions that relate to the interaction between AD-Vantage, its customers and the post office.
General FAQ: Short answers to some of our most frequently asked questions.
Choose an ancillary service endorsement?
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| In a perfect mailing world, people wouldn't move and
the mail would always reach its intended destination. Americans, however,
are a mobile society...It used to be said that the average American
moved once every five years. Although the relocation frequency is somewhat
less today, keeping track of people is still a difficult task.
The Ancillary Service Endorsement is an instructional statement printed
on the face of the mailpiece. If the mailpiece cannot be delivered
to the indicated address, the Postal Service will look for this additional
instruction. By using an Ancillary Service Endorsement, you direct
the Postal Service in its handling of your undeliverable mail.
Here are the endorsements and how they work: |
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 First
Class Mail |
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"Forwarding
Service Requested"
or no endorsement |
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Forwarded
at no charge up to 12 months. Months 13-18 mailpiece
returned with new address; no charge. After month 18,
or if undeliverable, mailpiece is returned with reason
for non-delivery; no charge. |
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"Address
Service Requested" |
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Forwarded
at no charge up to 12 months; a separate notice of new
address is provided and a correction fee charged. Months
13-18 the mailpiece is returned with new address; no
charge. After month 18, or if undeliverable, mailpiece
is returned with reason for non-delivery; no charge. |
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"Return
Service Requested" |
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Mailpiece
returned with new address or reason for non-delivery;
no charge. |
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"Change
Service Requested"
(Use of this endorsement is limited to mail participating
in the Postal Service's electronic Address Correction
Service) |
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Mailpiece
disposed of by USPS. Separate notice of new address
or reason for non-delivery provided; address correction
fee charged. |
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| Standard
Mail |
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No
Endorsement |
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Mailpiece
disposed of by USPS. |
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"Forwarding
Service Requested" |
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Forwarded
at no charge up to 12 months. Months 13-18 the mailpiece
is returned with new address; Standard mail weighted
fee charged. After month 18, or if undeliverable, mailpiece
is returned with reason for non-delivery; Standard Mail
weighted fee charged. No address correction fee charged. |
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"Address
Service Requested" |
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Forwarded
at no charge up to 12 months; separate notice of new
address is provided and correction fee charged. Months
13-18 the mailpiece is returned with new address; Standard
mail weighted fee charged (no correction fee). After
month 18, or if undeliverable, mailpiece is returned
with reason for non-delivery; Standard Mail weighted
fee charged (no correction fee charged). |
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"Return
Service Requested" |
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Mailpiece
returned with new address or reason for non-delivery;
Standard Mail single-piece rate charged (no correction
fee charged). |
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"Change
Service Requested" |
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Mailpiece
disposed of by USPS. Separate notice of new address
or reason for non-delivery provided; address correction
fee charged. |
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Here are some guidelines for determining which endorsement,
if any, to use:
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If you are "renting"
a mailing list for one time use, then choose no endorsement
or "Forwarding Service Requested". It wouldn’t make
sense to pay return postage or an address correction fee to
maintain a list you don’t own. |
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If you build and maintain
your own list of clients or prospects, it makes sense to keep
your addresses up to date. Always use an endorsement which will
notify you of address changes. |
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If you are using First
Class Automation Mail, you are required to maintain your list
with an address correction "tool." Use endorsements
"Address Service Requested," "Return Service
Requested" or "Change Service Requested." |
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Use the endorsement
"Return Service Requested" to have items of value
returned to you or to imply that the addressee has received
the mailpiece. |
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